The Collegiate Chapters Council (CCC) of the American Marketing
Association announces the search for the Coca-Cola Company Global
Marketing & Commercial Leadership Intern
A minimum of 2 Internships will be available with the potential for more
based on global demand. (Atlanta, Mexico City, London, Madrid, Berlin,
Singapore, Hong Kong, among other possibilities based on residency).
Internships will be 10-12 weeks, from mid-May 2015 to mid-August 2015,
depending on Intern’s school calendar. Internship applicants must be
full time undergraduates with senior status in fall semester of 2015,
that have achieved a GPA of 3.0/4.0, are current student members at AMA
International, are members of an active AMA Collegiate Chapter, and are
involved in developing their marketing skills both on and off campus,
including demonstrated leadership roles and a passion for marketing and
global business.
Each intern will report to a Director within the Global Marketing &
Commercial Leadership organization within The Coca-Cola Company.
Interns will work cross-functionally with internal specialists
departments to support the advancement of various global marketing
initiatives. The intern will be responsible for the timely and
successful completion of daily tasks and longer-term projects related to
driving business improvements within the Company.
Number of Internships: Minimum of 2 and the potential for more
internships (across the center and global system) based on global demand
Title: Global Marketing & Commercial Leadership Intern
Timeframe: 10-12 weeks, ideally Mid-May through Mid-August- dependent on intern’s school calendar
Pay: $600 weekly for 40 hours
Location: Various global offices based on need such as Atlanta (must be a
US citizen), Mexico City, London, Madrid, Berlin, Singapore, Hong Kong,
among other possibilities based on residency.
Housing & Relocation: Is at the cost and sole responsibility of the students accepting the Internship.
EXAMPLE RESPONSIBILITIES & EXAMPLE PROJECTS
Responsibilities:
Meeting Planning and Execution: Work with Manager and Administrative
Assistants to schedule meetings and plan key meetings. Attend key
meetings and identify key messages to share with the team and workstream
leads. Contribute to meetings through sharing ideas and opportunities.
Presentation & Analytics Development: Assist team in the creation
and execution of key presentations for internal meetings. Analyze
metrics/data to identify critical information and trends and deliver the
key findings, suggestions and comments in a highly impactful
presentation format.
Workstream Assistance: As assigned by your manager, work with key
contacts to keep work progressing, such as: developing and maintaining
project plans, tackling assigned tasks, coordinating meetings to help
keep work moving forward, developing relationships to progress ideas
forward into action.
Project Management: Work with internal and external team members to
manage timelines and deliverables against a variety of marketing and
business related projects.
Example Projects:
Responsible for the overall development of all marketing communication and supporting materials for mobile app launch.
Assist in coordinating and planning the large internal or external Coca-Cola Company events/key meetings.
Share new ideas in brainstorming session to enhance program effectiveness.
Work with agency leads to develop
Develop easy to understand metrics scorecard to highlight key metrics on a routine basis.
Create marketing programs and communications messages such as digital
marketing assets, videos, in-store programs and experiential programs.
QUALIFICATIONS OF CANDIDATE
Applicants will be considered only for locations where he/she maintains citizenship.
Candidate must be a full time undergraduate student with senior standing in the fall semester of 2015
Applicants must be current student members of AMA International Headquarters and members of an active AMA collegiate chapter
Extra-curricular activities, especially in leadership roles
A demonstrated passion for marketing and global business
GPA of 3.0 or higher on a 4.0 scale at the time of application
Each student will need to be a resident of the country he/she will be
working in. All applicants should clearly state his or her home country
to be considered for internship. Neither AMA nor Coca-Cola will
sponsor Student Work Visas.
SELECTION OF CANDIDATES
1. Candidates who meet the previously noted qualifications are eligible to apply.
2. The final selection of the candidate(s) will be made by the
Scholarship and Awards Committee of the AMA Collegiate Chapters Council
with final input from designated representatives of the Coca-Cola
Company.
3. To be considered complete, an application shall include the following information
- A completed online form submitted through Wufoo (opens Noon Central time, November 3rd)
- A recommendation letter (one page, maximum) from your AMA chapter Faculty Advisor
- A current transcript (If chosen as an award winner, an official transcript will be requested)
- A current resume
- A 400-700 word essay
In deciding the relative merit of applicants and final selection(s), the
candidate(s) will submit a 400-700 word essay on the following topic:
Describe your participation in various forms of project management
activities through AMA and other venues (e.g., extra-curricular
activities, internships, jobs, etc.). Demonstrate examples of planning
and execution, forming and analyzing metrics, and project management in
these activities. Include comments on how these experiences have
prepared you to make contributions as a leader and for the Global
Marketing & Commercial Leadership Intern position.
SUBMISSION PROCESSThe application is completed online
(open Noon Nov. 3- Noon Dec. 3), and the required materials (above) are
to be uploaded at the time of submitting the application. Have all of
your materials ready to upload in electronic format before applying.
Deadline for submission is Wednesday, December 3, 2014, Noon (Central Time).
